Fresh sparks for creative brains
At TRG’s Deep Ellum home, creatives pushed back on AI, sparked campaign ideas, ruined a few songs, and explored what happens when humans stay firmly in the creative loop. Here’s our takeaways.
Pip Bingemann explores the making of “The Dangers of AI”, how AI convergence is quietly killing creativity, and why protecting originality matters more than ever.
In the news
Amy Tucker shares five lessons from three years building Springboards, covering leadership, resilience, and what nobody tells you about starting a company.
Insights
Fast Five is our rapid-fire interview series, 5 questions, 5 minutes. Next up, Chris Turney shares sharp insights on creativity, advertising, AI and more.
In this take on Super Bowl 2026, Creative minds Geoffrey Sexton and Carolyn Murphy ask the real question: where was the risk behind all that shine?
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Fast Five is our rapid-fire interview series, 5 questions, 5 minutes. Next up, Zoe Scaman shares sharp insights on creativity, advertising, AI and more.
Fast Five is our rapid-fire interview series, 5 questions, 5 minutes. Next up, Matt Hermann shares sharp insights on creativity, advertising, AI and more.
Springboards has launched Experiments, a new place to showcase unconventional and creative uses of AI. Free to use, open to all, and built to spark new ideas.
Events
Springboards latest experiment: The Dangers of AI. A new creative piece exploring the dual reality of AI, accelerating outputs while quietly killing creativity.
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